Company dress codes are rarely written down in the professional world. While it’s common sense not to wear flip-flops and board shorts to the office (unless you would for a surfboard company), the rest is left for you to decipher.

First things first. Eire is short for Eireann, which means Ireland (as in 'Éirinn go breá).

If you’re not used to saying words like trousers, tweed or herringbone, you’d better brush up on your early 20th century vocabulary. There are many looks popular this fall and winter but one of the most distinct is the early 20th century style inspired by our fair Irish friends. We’re not suggesting that you suit up in knickers but you might consider picking up a few plaid, tweed, wool and herringbone pieces to add to your wardrobe.

You can’t help it. When a woman in a red dress walks into a room, or a man in a striking black suit wearing a vibrant red tie, you turn and look. Or how about how relaxed you feel in a green room? Color is all around us and has more influence over our moods that you might think. When it comes to fashion, color is a powerful way to send non-verbal messages about your confidence and ability.

Urban Edge

The key to the Urban Edge look is to avoid the grunge look. Edges can be rough, but not too rough. The Urban Edge guy isn’t afraid to dress it up sometimes, but always with a little bad boy mystery.

Check back each week for a completely put-together look. No need to wonder what to wear, we've figured it out for you!

Urban Prep

The Shirt

Classic yet modern, the crisp white dress shirt works under a blazer with slacks or jeans, and with any suit.

Ted Baker sateen 'Herring' French cuff dress shirt

Who doesn't love getting the most out of their investments? Two-fers, double-downs, whatever you want to call them, we all like getting a little something for nothing. Men's ties, while they seem to only have one look for one purpose, the truth is, neckties are a versatile accessory. You can wear them to the typical places: work, the opera, church but you can also wear a loosened tie for an afternoon event or Sunday brunch--on a warm summer night to a dinner date. Wider knots, tighter knots or loose around the collar, ties add character and personalized style to suits and casual button-downs, plus you can wear them with or without the accompaniment of a blazer or pocket square.

If you haven’t heard, men's pocket squares are all the rage. Think Fred Astaire meets the 21^st century (without the top hat). Sounds cool, right? Now’s the hard part: how in the world do you fold a pocket square? You probably didn’t get any pointers from your dad because pocket squares were on hiatus during his heyday—and he just had his dad fold them for special occasions.

Style Cues from April Masini, author of “Date Out Of Your League”

Before we look at some fundamentals of every well dressed man's wardrobe, let's talk about why clothes are so gosh darn important to us women. Let's get into women's philosophy of clothes.

Just kidding! You don't have to worry in the least about why we like clothes. Nope. All you have to know is that we do.

Hot Trend: The Velvet Blazer, originally uploaded by peterbelisi.

Wear this velvet blazer from NYNE (www.wear-nyne.com) with a casual outfit--a t-shirt or untucked button down works great--or dress it up with a crisp white collared button down with jeans or slacks. Antik Denim (www.antikdenim.com) is the must-have premium denim label for men this season.